I recently shared a video about women as leaders and the inspiring book that goes by the same name. But in order for women to become leaders, we need to start right at the beginning – with young girls.
I want you to sit and think for a moment about superheroes. Think of 5 maybe?? Which ones are you favourites? Are you a spiderman fan or are you a Batman kind of person? Maybe you’re neither, but I bet most of the superheroes you imagined were male.
But what about Wonder Woman you might say! Or.. that other girl superhero, what was her name again? The fact that it’s even a struggle to come up with a handful of female superheroes is concerning for our next generation of women.
Young boys grow up idolising these strong, powerful, magical men who possess super-powers and wear masks and capes and get all the pretty girls. They shoot webs from their hands and fly through the sky and battle the bad guys.
Young girls often grow up idolising the prettiest woman who manages to get saved by the super-hero, all while flying through the air with seemingly perfect hair – now that’s got to be a some kind of superpower.
Being the mother of a young girl myself, I’m especially interested in the types of female role models she will be exposed to. I want her to idolise strong, powerful men AND women. I want girl superhero dress-up costumes and capes for her too!
But I am noticing a definite shift in the portrayal of women and girls in the new media that’s coming out. Think of kids movies like Brave or Moana. These young girls are fighters, they’re lead characters who don’t need a man to rescue them. They’re strong and capable.
The number of female leads in action movies is certainly increasing too and I’m excited to see how this new wave of neo-feminism evolves and trickles down to the younger generation.
So the next time you go out to buy a present or a costume or watch a movie with a young girl – stop for a moment and think. Is she getting access to a range of positive female role models?
What stereotypes are we unknowingly reinforcing? How can we continue the legacy of those powerful women who came before us and fought so hard for our rights to choose the kind of life we wanted?
We start with the youngest, the smallest, the tiny baby girls and we guide them with as much love and strength and awareness as we can.
I’m Natasha Zuvela, World’s Number One Video Brand Transformation Expert. If you’ve got value from this episode, I’d love you to share with your family and friend or subscribe below.